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Magic Is Real


The Reason We Build. Numbers Don't Lie


No country in the world has achieved full gender equality.


While progress has been made, significant gaps remain. The data is clear: when women and girls have the power to choose their own futures, everyone benefits.


See the full post from the Gates Foundation with additional data points HERE.


Headlines that Matter


‘Misogyny with a marketing budget’: UK AI firm accused of sexist advert.

A British AI company that recently secured millions of pounds of investment has been accused of running a misogynistic and sexist advertising campaign

The Advertising Standards Authority (ASA) has received at least seven complaints about the campaign by Narwhal Labs, which includes an advert depicting a woman next to the strapline: “She outworks everyone. And she’ll never ask for a raise.”​

The ad continues: “Meet your new AI employee. Always on, never sick and no HR required.”​The Guardian understands the complaints received by the ASA challenge whether the ads are misogynistic and are being assessed to determine whether there are grounds for further action, although a formal investigation has not been launched. Read the full article HERE.


Unlocked:

Lessons, stories, & doors opened by campaign creator Christy Harst​

I realized something this week: magic is real.​Yep. And guess what? YOU can create it.​

Let me explain.​

Way back in college, I worked with a girl named Lori at the campus radio station. Fast forward twenty-some years and Lori reaches out to me. She'd been seeing me post about voice over and Building Doors on LinkedIn.

"Hey old friend, I just finished writing my first fiction book and I'd love to have you narrate the book trailer. I've been seeing your posts on LinkedIn and visited your website. I'd love for you to use the tone you used on XYZ spot."

​Now, that alone is kind of magical, right? I showed up consistently, on brand, and authentically on LinkedIn. She saw it, and when she needed voice over she called me. Not someone else. Me.


What happened next makes that look like a sprinkling of fairy dust.... Read the full article by subscribing to Behind the Door.



 
 
 

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